Visitors to Carroll County generated $161.8 million in direct, domestic traveler expenditures in 2022, an increase of almost eight percent over 2021, the Carrollton Area Convention and Visitors Bureau announced today.  

According to an annual study commissioned by the Georgia Department of Economic Development, visitors to Carroll County and its cities were also responsible for $12.1 million in state and local tax revenues in 2022. Each household in the county would need to be taxed an additional $283 per year to replace taxes generated by tourism activity. The tourism industry supported more than 1484 jobs in the county in 2022.  

“These 2022 numbers are a record high point,” said Jonathan Dorsey, the visitors bureau’s director. “Tourism spending continues to grow substantially each year thanks to countless individuals here that work hard to offer world-class hospitality to visitors from all over Georgia, from out-of-state and other countries.” 

Dorsey credited the county’s success attracting visitors to the cooperative efforts of city and county governments, local tourism bureaus, attractions, lodging, parks and recreation departments, food service, schools, the Chamber of Commerce and others. 

According to the report, visitors to the county spent the most on food service, followed in order by local and air transportation, lodging, retail and recreation.